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The Growing Market for Sex Toys

There’s a reason why sex toys are one of the largest industries in the world today, raking in billions of dollars a year, and all signs pointing to the fact that the market’s going to get even bigger.

While it used to cater mainly to men (and only those who could muster enough courage to walk into those sleazy se toy shops in the seedier side of the city) sex toys are now being bought by women, happily married couples, or anyone who (thank God) has finally realized that Sex is not a Bad Word. Here are the reasons for the sudden interest in sex toys:

1. People are becoming more comfortable with their sexuality.

There was a time when sex was something you simply don’t talk about in polite conversation. But today, you have women candidly sharing their sex lives (or lack thereof) on daytime talk shows. The bookstores are lined with bestselling titles on everything from finding G spots to using sex as a form of exercise (it beats the treadmill machine).

2. Marriage counselors are promoting sex toys as a “bonding tool”.

That’s bonding tool, not bondage tool—but hey, those work too. Sex is a natural and important part of a relationship, and as couples complain that they’ve “lost that loving feeling” their therapists are telling them to get off the couch and…get into each other’s bed. Better to use a sex toy to introduce excitement into their love lives than to go off and get it in the arms of the secretary. (And all in all, it’s cheaper than hiring a divorce lawyer).

3. It’s less embarrassing to buy it on the Internet.

Face it: everyone wants a vibrator, and always wanted one. But the whole process of walking into a sex toy store and lining up at the counter with a 12-inch neon purple three-speed ultra-srength rabbit can be…well, uncomfortable. And what do you do when you run into your kid’s homeroom teacher while holding a bag marked “Orgasms Unlimited”? Today, you can order one from the Internet with no one the wiser. You can always tell your room mate that the Fed Ex package was a hand mixer.

4. There’s a sex toy for everyone.

Some people find rabbits and anal beads a little too…intimidating. Today there are thousands of possible “sex-ccesories”: whips and chains for the wild at heart, and massage oils and sex board games for those who want to keep it light and playful.








 



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